{"id":67818,"date":"2026-07-30T04:43:37","date_gmt":"2026-07-29T19:43:37","guid":{"rendered":"https:\/\/www.sanctionlab.com\/?p=67818"},"modified":"2026-07-30T06:06:46","modified_gmt":"2026-07-29T21:06:46","slug":"%e7%be%8e-ftc-%ec%9b%90%ea%b2%a9%ec%9d%98%eb%a3%8c-%ed%94%8c%eb%9e%ab%ed%8f%bc-himshers-%ec%a0%9c%ec%86%8c-%ec%9d%b4%ec%9a%a9%ec%9e%90-%ea%b1%b4%ea%b0%95-%ec%a0%95%eb%b3%b4-%eb%a9%94","status":"publish","type":"post","link":"https:\/\/www.sanctionlab.com\/?p=67818","title":{"rendered":"\u7f8e FTC, \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims&Hers \uc81c\uc18c\u2026 “\uc774\uc6a9\uc790 \uac74\uac15 \uc815\ubcf4, \uba54\ud0c0\uc5d0 \ubb34\ub2e8 \uc81c\uacf5”"},"content":{"rendered":"

|\uc758\ub8cc\uc815\ubcf4 \uad11\uace0\uc5c5\uccb4\uc640 \uacf5\uc720 \uc758\ud639\u2026 FTC “\uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc57d\uc18d \uc704\ubc18”
\n|\uc0c1\ub2f4 \uc804 \ucc98\ubc29\ube44 \uacb0\uc81c\u00b7\uad6c\ub3c5 \ud574\uc9c0 \ubc29\ud574\ub3c4 \ubb38\uc81c \uc0bc\uc544\u2026 \uc8fc\uac00 12% \uae09\ub77d<\/h3>\n

 <\/p>\n

<\uac1c\uc694>
\n<\/strong>\ubbf8\uad6d \uc5f0\ubc29\uac70\ub798\uc704\uc6d0\ud68c(FTC)\uac00 \ubbf8\uad6d\uc758 \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims & Hers\uc5d0 \ub300\ud574\u00a0\uc774\uc6a9\uc790\uc758 \ubbfc\uac10\ud55c \uac74\uac15\uc815\ubcf4\ub97c \uba54\ud0c0\uc640 \uc2a4\ub0c5 \ub4f1 \uc628\ub77c\uc778 \uad11\uace0\uc5c5\uccb4\uc5d0 \uc81c\uacf5\ud558\uace0, \uad6c\ub3c5 \uacb0\uc81c \ubc0f \ud574\uc9c0 \uacfc\uc815\uc5d0\uc11c\ub3c4 \uc18c\ube44\uc790\ub97c \uae30\ub9cc\ud588\ub2e4\uba70 \uc81c\uc18c\ud588\uc74c. \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc640 \ub514\uc9c0\ud138 \ud5ec\uc2a4\ucf00\uc5b4 \uae30\uc5c5\uc758 \ub370\uc774\ud130 \ud65c\uc6a9 \uad00\ud589\uc5d0 \ub300\ud55c \uaddc\uc81c\uac00 \ud55c\uce35 \uac15\ud654\ub420 \uc804\ub9dd\uc784.<\/p>\n

<\uad6c\uccb4\uc801 \ub0b4\uc6a9><\/strong>
\n29\uc77c(\ud604\uc9c0\uc2dc\uac01) \ub85c\uc774\ud130\ud1b5\uc2e0<\/a>\uc5d0 \ub530\ub974\uba74 \ubbf8\uad6d \uc5f0\ubc29\uac70\ub798\uc704\uc6d0\ud68c(FTC)\ub294 \uce98\ub9ac\ud3ec\ub2c8\uc544\uc8fc \ub85c\uc2a4\uc564\uc824\ub808\uc2a4 \uce74\uc6b4\ud2f0\uc640 \uc720\ud0c0\uc8fc \uc815\ubd80\uc640 \ud568\uaed8 \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims & Hers\ub97c \uc0c1\ub300\ub85c \uc18c\ube44\uc790 \ubcf4\ud638 \uc18c\uc1a1\uc744 \uc81c\uae30\ud588\uc74c.<\/p>\n

Hims & Hers\ub294 \ubbf8\uad6d\uc758 \ub300\ud45c\uc801\uc778 \uc6d0\uaca9\uc758\ub8cc \ubc0f \uc628\ub77c\uc778 \uc57d\uad6d \uae30\uc5c5\uc73c\ub85c, \uc628\ub77c\uc778 \uc0c1\ub2f4\uc744 \ud1b5\ud574 \ube44\ub9cc \uce58\ub8cc\uc81c\uc640 \ubc1c\uae30\ubd80\uc804 \uce58\ub8cc\uc81c, \ud0c8\ubaa8\uc57d, \uc815\uc2e0\uac74\uac15 \uce58\ub8cc\uc81c \ub4f1\uc744 \ucc98\ubc29\ud558\uace0 \uace0\uac1d\uc5d0\uac8c \uc9c1\uc811 \ubc30\uc1a1\ud558\ub294 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc74c.<\/p>\n

FTC\ub294 \uc774 \ud68c\uc0ac\uac00 \uc774\uc6a9\uc790\ub4e4\uc5d0\uac8c \uac1c\uc778\uc815\ubcf4\ub97c \uc548\uc804\ud558\uac8c \ubcf4\ud638\ud55c\ub2e4\uace0 \uc548\ub0b4\ud558\uba74\uc11c\ub3c4 \uc2e4\uc81c\ub85c\ub294 \uba54\ud0c0(Meta)\uc640 \uc2a4\ub0c5(Snap) \ub4f1\uc758 \uc628\ub77c\uc778 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc5d0 \uc774\uc6a9\uc790\uc758 \ubbfc\uac10\ud55c \uac74\uac15 \uc815\ubcf4\ub97c \uc81c\uacf5\ud588\ub2e4\uace0 \uc8fc\uc7a5\ud588\uc74c. \ud574\ub2f9 \uc815\ubcf4\uc5d0\ub294 \uccb4\uc911 \uac10\ub7c9 \uce58\ub8cc, \ubc1c\uae30\ubd80\uc804, \ud0c8\ubaa8, \uc815\uc2e0\uac74\uac15 \uce58\ub8cc \ub4f1 \uc774\uc6a9\uc790\uc758 \uc758\ub8cc \uc11c\ube44\uc2a4 \uc774\uc6a9 \uc815\ubcf4\uac00 \ud3ec\ud568\ub41c \uac83\uc73c\ub85c \uc54c\ub824\uc84c\uc74c.<\/p>\n

FTC\ub294 \uc774 \ud68c\uc0ac\uac00 \uc758\ub8cc\uc9c4\uacfc\uc758 \uc0c1\ub2f4\uc774 \uc644\ub8cc\ub418\uae30 \uc804\uc5d0 \ucc98\ubc29 \ube44\uc6a9\uc744 \uba3c\uc800 \uccad\uad6c\ud558\ub294 \uad00\ud589\ub3c4 \uc6b4\uc601\ud588\ub2e4\uace0 \uc9c0\uc801\ud588\uc74c. \uc774\uc6a9\uc790 \uc0c1\ub2f9\uc218\ub294 \uc758\ub8cc\uc9c4\uacfc \uc2e4\uc81c \uc0c1\ub2f4\uc744 \ubc1b\uae30 \uc804\uc5d0 \uc628\ub77c\uc778 \ubb38\uc9c4\ud45c\ub9cc \uc791\uc131\ud55c \uc0c1\ud0dc\uc5d0\uc11c \ucc98\ubc29 \ube44\uc6a9\uc774 \uacb0\uc81c\ub410\uc73c\uba70, \uc774\ud6c4 \uad6c\ub3c5 \uc11c\ube44\uc2a4\ub97c \ud574\uc9c0\ud558\ub294 \uacfc\uc815\ub3c4 \uc9c0\ub098\uce58\uac8c \ubcf5\uc7a1\ud558\uac8c \uc124\uacc4\ub3fc \uc18c\ube44\uc790\uc758 \uc120\ud0dd\uad8c\uc744 \uc81c\ud55c\ud588\ub2e4\uace0 \uc8fc\uc7a5\ud588\uc74c.<\/p>\n

\ud06c\ub9ac\uc2a4\ud1a0\ud37c \ubb34\ud30c\ub9ac\uc9c0 FTC \uc18c\ube44\uc790\ubcf4\ud638\uad6d\uc7a5\uc740 “FTC\ub294 \uc18c\ube44\uc790\uac00 \uc6d0\ud558\ub294 \uc0c1\ud488\uc744 \uc120\ud0dd\ud558\uace0 \uac00\uc7a5 \ubbfc\uac10\ud55c \uac74\uac15\uc815\ubcf4\ub97c \ube44\uacf5\uac1c\ub85c \uc720\uc9c0\ud560 \uad8c\ub9ac\ub97c \uce68\ud574\ud558\ub294 \ud589\uc704\uc5d0 \ub300\ud574 \uc8fc\uc800 \uc5c6\uc774 \ub300\uc751\ud560 \uac83”\uc774\ub77c\uace0 \ubc1d\ud614\uc74c.<\/p>\n

\uc774\uc5d0 \ub300\ud574 Hims & Hers\ub294 \uc18c\uc15c\ubbf8\ub514\uc5b4 X(\uad6c \ud2b8\uc704\ud130)\ub97c \ud1b5\ud574 “\uc774\ubc88 \uc18c\uc1a1\uc740 \uc18c\ube44\uc790 \ubcf4\ud638\ub97c \uc704\ud55c \ubc95 \uc9d1\ud589\uc774 \uc544\ub2c8\ub77c \uc6b0\ub9ac \ud68c\uc0ac\ub97c \ud76c\uc0dd\uc591\uc73c\ub85c \uc0bc\uc544 \uad00\uc2ec\uc744 \ub04c\uae30 \uc704\ud55c \uc2dc\ub3c4”\ub77c\uba70 “\ubaa8\ub4e0 \ud610\uc758\ub294 \uadfc\uac70\uac00 \uc5c6\ub2e4”\uace0 \ubc18\ubc15\ud588\uc74c. \uadf8\ub7ec\ub098 \uc18c\uc1a1 \uc18c\uc2dd\uc774 \uc54c\ub824\uc9c4 \uc774\ud6c4 Hims & Hers \uc8fc\uac00\ub294 \uc7a5\uc911 \uc57d 12% \ud558\ub77d\ud558\uba70 \ud22c\uc790\uc790\ub4e4\uc758 \uc6b0\ub824\ub97c \ubc18\uc601\ud588\uc74c.<\/p>\n

<\uc2dc\uc0ac\uc810><\/strong>
\n\uc774\ubc88 \uc18c\uc1a1\uc740 \ub514\uc9c0\ud138 \ud5ec\uc2a4\ucf00\uc5b4 \uae30\uc5c5\uc774 \uc218\uc9d1\ud558\ub294 \uc758\ub8cc \uc815\ubcf4\uc640 \uad11\uace0 \ud50c\ub7ab\ud3fc \uac04 \ub370\uc774\ud130 \uacf5\uc720\uc5d0 \ub300\ud55c \ubbf8\uad6d \uaddc\uc81c \ub2f9\uad6d\uc758 \uac10\uc2dc\uac00 \ud55c\uce35 \uac15\ud654\ub418\uace0 \uc788\uc74c\uc744 \ubcf4\uc5ec\uc90c. \ud2b9\ud788 \uac74\uac15 \ub370\uc774\ud130\uc640 \uac19\uc740 \ubbfc\uac10\ud55c \uc815\ubcf4\ub97c \uad11\uace0 \ubaa9\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uac70\ub098 \uad6c\ub3c5\ud615 \uc11c\ube44\uc2a4\uc758 \uacb0\uc81c\u00b7\ud574\uc9c0 \uc808\ucc28\ub97c \ubd88\ud22c\uba85\ud558\uac8c \uc6b4\uc601\ud558\ub294 \uae30\uc5c5\ub4e4\uc740 \ud5a5\ud6c4 FTC\uc758 \uc8fc\uc694 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420 \uac00\ub2a5\uc131\uc774 \ucee4\uc9c8 \uc804\ub9dd\uc784.<\/p>\n","protected":false},"excerpt":{"rendered":"

|\uc758\ub8cc\uc815\ubcf4 \uad11\uace0\uc5c5\uccb4\uc640 \uacf5\uc720 \uc758\ud639\u2026 FTC “\uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc57d\uc18d \uc704\ubc18” |\uc0c1\ub2f4 \uc804 \ucc98\ubc29\ube44 \uacb0\uc81c\u00b7\uad6c\ub3c5 \ud574\uc9c0 \ubc29\ud574\ub3c4 \ubb38\uc81c \uc0bc\uc544\u2026 \uc8fc\uac00 12% \uae09\ub77d   <\uac1c\uc694> \ubbf8\uad6d \uc5f0\ubc29\uac70\ub798\uc704\uc6d0\ud68c(FTC)\uac00 \ubbf8\uad6d\uc758 \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims & Hers\uc5d0 \ub300\ud574\u00a0\uc774\uc6a9\uc790\uc758 \ubbfc\uac10\ud55c \uac74\uac15\uc815\ubcf4\ub97c \uba54\ud0c0\uc640 \uc2a4\ub0c5 \ub4f1 \uc628\ub77c\uc778 \uad11\uace0\uc5c5\uccb4\uc5d0 \uc81c\uacf5\ud558\uace0, \uad6c\ub3c5 \uacb0\uc81c \ubc0f \ud574\uc9c0 \uacfc\uc815\uc5d0\uc11c\ub3c4 \uc18c\ube44\uc790\ub97c \uae30\ub9cc\ud588\ub2e4\uba70 \uc81c\uc18c\ud588\uc74c. \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc640 \ub514\uc9c0\ud138 \ud5ec\uc2a4\ucf00\uc5b4 \uae30\uc5c5\uc758 \ub370\uc774\ud130 \ud65c\uc6a9 \uad00\ud589\uc5d0 […]<\/p>\n","protected":false},"author":817,"featured_media":857,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[612,604],"tags":[279,12479,12482,665,12480,12481,7602,7605],"class_list":{"0":"post-67818","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-usa","8":"category-export","9":"tag-ftc","10":"tag-himsandhers","11":"tag-12482","12":"tag-665","13":"tag-12480","14":"tag-12481","15":"tag-7602","16":"tag-7605"},"yoast_head":"\n\u7f8e FTC, \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims&Hers \uc81c\uc18c\u2026 "\uc774\uc6a9\uc790 \uac74\uac15 \uc815\ubcf4, \uba54\ud0c0\uc5d0 \ubb34\ub2e8 \uc81c\uacf5" SanctionLab<\/title>\n<meta name=\"description\" content=\"\ubbf8\uad6d FTC\uac00 \uc6d0\uaca9\uc758\ub8cc \ud50c\ub7ab\ud3fc Hims & Hers\ub97c \uc774\uc6a9\uc790\uc758 \uac74\uac15\uc815\ubcf4\ub97c \uba54\ud0c0\uc640 \uc2a4\ub0c5 \ub4f1 \uad11\uace0\uc5c5\uccb4\uc5d0 \uc81c\uacf5\ud55c \ud610\uc758\ub85c \uc81c\uc18c\ud588\uc74c. 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