{"id":71429,"date":"2026-09-17T05:00:38","date_gmt":"2026-09-16T20:00:38","guid":{"rendered":"https:\/\/www.sanctionlab.com\/?p=71429"},"modified":"2026-09-16T07:25:59","modified_gmt":"2026-09-15T22:25:59","slug":"71429","status":"publish","type":"post","link":"https:\/\/www.sanctionlab.com\/?p=71429","title":{"rendered":"\u7f8e FTC \uc218\uc7a5, AI\uae30\uc5c5 \u53cd\ub3c5\uc810\ubc95 \uc608\uc678 \uc694\uad6c\uc5d0 \uacbd\uacc4\u2026\u201c\uc9c4\uc785\uc7a5\ubcbd \ub9cc\ub4e4 \uc218 \uc788\uc5b4\u201d"},"content":{"rendered":"

|\uc564\ud2b8\ub85c\ud53d, AI \uc548\uc804 \uc704\ud55c \uacbd\uc7c1\uc0ac \ud611\ub825\uc5d0 \uc81c\ud55c\uc801 \ubc18\ub3c5\uc810 \uba74\uc81c \uc694\uad6c
\n|FTC \ud37c\uac70\uc2a8 \u201c\uaddc\uc81c\uc640 \uc608\uc678 \ub3d9\uc2dc\uc5d0 \uc694\uad6c\ud558\uba74 \uacbd\uacc4\ud574\uc57c\u201d\u2026\uc5c5\uacc4\uc11c\ub3c4 \ub17c\ub780<\/h3>\n

 <\/p>\n

<\uac1c\uc694>
\n<\/strong>\ubbf8\uad6d \uc5f0\ubc29\uac70\ub798\uc704\uc6d0\ud68c(FTC) \uc218\uc7a5\uc774 \uc778\uacf5\uc9c0\ub2a5(AI) \uae30\uc5c5\ub4e4\uc774 \uc548\uc804 \ubb38\uc81c\ub97c \uc774\uc720\ub85c \uacbd\uc7c1\uc0ac \uac04 \ud611\ub825\uc744 \ud5c8\uc6a9\ud558\ub294 \ubc18\ub3c5\uc810\ubc95 \uc608\uc678\ub97c \uc694\uad6c\ud558\ub294 \ub370 \uacbd\uacc4\uac10\uc744 \ub098\ud0c0\ub0c8\uc74c. \uc564\ud2b8\ub85c\ud53d\uc774 AI \uac1c\ubc1c \uc18d\ub3c4\ub97c \ub2a6\ucd94\uae30 \uc704\ud55c \uc5c5\uacc4 \ud611\ub825\uc5d0 \uc81c\ud55c\uc801\uc778 \uba74\uc81c\ub97c \uc694\uad6c\ud55c \uac00\uc6b4\ub370, FTC\ub294 \uaddc\uc81c\uc640 \ubc18\ub3c5\uc810 \uc608\uc678\uac00 \uc2e0\uaddc \uae30\uc5c5\uc758 \uc2dc\uc7a5 \uc9c4\uc785\uc744 \ub9c9\uace0 \uae30\uc874 \ub300\ud615 \uae30\uc5c5\uc744 \ubcf4\ud638\ud558\ub294 \uc7a5\ubcbd\uc73c\ub85c \uc791\uc6a9\ud560 \uac00\ub2a5\uc131\uc744 \uc81c\uae30\ud588\uc74c.<\/p>\n

<\uad6c\uccb4\uc801 \ub0b4\uc6a9>
\n<\/strong>15\uc77c(\ud604\uc9c0\uc2dc\uac01) \ub85c\uc774\ud130 \ud1b5\uc2e0<\/a>\uc5d0 \ub530\ub974\uba74 \uc564\ub4dc\ub8e8 \ud37c\uac70\uc2a8 \ubbf8\uad6d \uc5f0\ubc29\uac70\ub798\uc704\uc6d0\ud68c(FTC) \uc704\uc6d0\uc7a5\uc774 AI \uae30\uc5c5\ub4e4\uc774 \uc0c8\ub85c\uc6b4 \uaddc\uc81c\uc640 \ubc18\ub3c5\uc810\ubc95 \uc801\uc6a9 \uc608\uc678\ub97c \ub3d9\uc2dc\uc5d0 \uc694\uad6c\ud558\ub294 \uc0c1\ud669\uc5d0 \ub300\ud574 \u201c\ubaa8\ub450\uac00 \uae4a\uc774 \uc758\uc2ec\ud574\uc57c \ud55c\ub2e4\u201d\uace0 \ubc1d\ud614\uc74c. \ud37c\uac70\uc2a8 \uc704\uc6d0\uc7a5\uc740 \uc6cc\uc2f1\ud134 \uc870\uc9c0\ud0c0\uc6b4\ub300 \ud589\uc0ac\uc5d0\uc11c \uc774\ub294 \uac1c\uc778\uc801 \uacac\ud574\ub77c\uace0 \uc804\uc81c\ud558\uba74\uc11c\ub3c4 \ud2b9\uc815 \uae30\uc5c5\uc744 \uc9c1\uc811 \uc5b8\uae09\ud558\uc9c0\ub294 \uc54a\uc558\uc74c.<\/p>\n

\ub2e4\ub9cc \uadf8\uc758 \ubc1c\uc5b8\uc740 \ub2e4\ub9ac\uc624 \uc544\ubaa8\ub370\uc774 \uc564\ud2b8\ub85c\ud53d \ucd5c\uace0\uacbd\uc601\uc790(CEO)\uac00 \ucd5c\uadfc AI \uc548\uc804\uc744 \uc704\ud574 \uacbd\uc7c1 \uae30\uc5c5\ub4e4\uc774 \uacf5\ub3d9\uc73c\ub85c \uac1c\ubc1c \uc18d\ub3c4\ub97c \ub2a6\ucd94\ub294 \ub17c\uc758\ub97c \ud560 \uc218 \uc788\ub3c4\ub85d \uc81c\ud55c\uc801\uc778 \ubc18\ub3c5\uc810\ubc95 \uc608\uc678\uac00 \ud544\uc694\ud558\ub2e4\uace0 \uc8fc\uc7a5\ud55c \uc774\ud6c4 \ub098\uc654\uc74c. \uc544\ubaa8\ub370\uc774 CEO\ub294 AI \uc5d0\uc774\uc804\ud2b8\uac00 \uc774\ub974\uba74 6\uac1c\uc6d4 \uc548\uc5d0 \uc778\ud130\ub137\uc744 \ub9c8\ube44\uc2dc\ud0a4\uace0 \uc218\uc2ed\uc5b5 \ub2ec\ub7ec\uc758 \ud53c\ud574\ub97c \ubc1c\uc0dd\uc2dc\ud0ac \uc815\ub3c4\uc758 \ub2a5\ub825\uc744 \uac16\ucd9c \uac00\ub2a5\uc131\uc744 \uc81c\uae30\ud558\uba70 \u201c\ud2b9\uc815 \uc885\ub958\uc758 \uc548\uc804 \uad00\ub828 \ub17c\uc758\ub97c \uc704\ud55c \uc81c\ud55c\uc801\uc778 \uba74\uc81c\u201d\uac00 \ud544\uc694\ud558\ub2e4\uace0 \uc8fc\uc7a5\ud588\uc74c.<\/p>\n

\ud37c\uac70\uc2a8 \uc704\uc6d0\uc7a5\uc740 \u201c\uae30\uc5c5\ub4e4\uc774 \ub3d9\uc2dc\uc5d0 \uc6cc\uc2f1\ud134\uc5d0 \uc640\uc11c \uc5ec\ub7ec \uaddc\uc81c\uc640 \ubc18\ub3c5\uc810 \uc608\uc678\ub97c \uc694\uad6c\ud55c\ub2e4\uba74 \uac15\ud558\uac8c \uacbd\uacc4\ud574\uc57c \ud55c\ub2e4\u201d\uace0 \ub9d0\ud588\uc74c. \uc774\uc5b4 \u201c\uadf8\ub4e4\uc740 \uae30\uc874 \uc0ac\uc5c5\uc790\uac00 \ub3c4\uc804\ubc1b\uc9c0 \uc54a\ub3c4\ub85d \ubcf4\ud638\ud558\ub294 \uc9c4\uc785 \uc7a5\ubcbd\uc744 \uc694\uad6c\ud558\ub294 \uac83\u201d\uc774\ub77c\uba70 \u201c\uc5ec\uae30\uc5d0 \ubc18\ub3c5\uc810 \uc608\uc678 \uc694\uad6c\uae4c\uc9c0 \uacb0\ud569\ub41c\ub2e4\uba74 \ubaa8\ub450\uac00 \uc774\ub97c \uae4a\uc774 \uc758\uc2ec\ud574\uc57c \ud55c\ub2e4\u201d\uace0 \ub9d0\ud588\uc74c.<\/p>\n

\ubc18\uba74 \uc77c\ubd80 \ubc18\ub3c5\uc810 \uc804\ubb38\uac00\ub4e4\uc740 \ubcc4\ub3c4\uc758 \uba74\uc81c\uac00 \uc5c6\uc5b4\ub3c4 \ud604\ud589\ubc95 \uc544\ub798\uc5d0\uc11c \ub300\ud615 \uc7ac\ub09c \uc704\ud5d8\uc744 \uc608\ubc29\ud558\uae30 \uc704\ud55c \uae30\uc5c5 \uac04 \uc81c\ud55c\uc801 \ud611\ub825\uc774 \uac00\ub2a5\ud558\ub2e4\uace0 \uc9c0\uc801\ud588\uc74c. \uacfc\uac70 \ubbf8\uad6d \ubc18\ub3c5\uc810 \ub2f9\uad6d\ub3c4 \uae30\uc5c5\ub4e4\uc774 \uc0ac\uc774\ubc84 \ubcf4\uc548 \ubaa9\uc801\uc73c\ub85c \uc815\ubcf4\ub97c \uacf5\uc720\ud558\ub294 \uac83\uc740 \ubc18\ub3c5\uc810\ubc95\uc0c1 \ud5c8\uc6a9\ub420 \uc218 \uc788\ub2e4\ub294 \uc785\uc7a5\uc744 \ubc1d\ud78c \ubc14 \uc788\uc74c.<\/p>\n

\uc624\ud508AI\uc758 \ud06c\ub9ac\uc2a4 \ub808\ud5e4\uc778 \ub300\uc678\ud611\ub825 \ucc45\uc784\uc790\ub3c4 \uc624\ud508AI\uac00 \uc564\ud2b8\ub85c\ud53d, \uad6c\uae00\uacfc \uc218\uc8fc \ub3d9\uc548 AI \uc548\uc804 \ubb38\uc81c\ub97c \ub17c\uc758\ud574 \uc654\uc73c\uba70 \uc138 \ud68c\uc0ac\uac00 \uc548\uc804 \ubb38\uc81c\ub97c \ud611\uc758\ud558\uae30 \uc704\ud574 \ubcc4\ub3c4\uc758 \ubc18\ub3c5\uc810 \uba74\uc81c\uac00 \ud544\uc694\ud558\ub2e4\uace0 \ubcf4\uc9c0 \uc54a\ub294\ub2e4\ub294 \uc785\uc7a5\uc744 \ub098\ud0c0\ub0c8\ub2e4\uace0 \ub85c\uc774\ud130\ub294 \uc804\ud588\uc74c.<\/p>\n

\uc911\uc18c AI\uc5c5\uacc4\uc5d0\uc11c\ub3c4 \ubc18\ubc1c\uc774 \ub098\uc654\uc74c. \uce90\ub098\ub2e4 AI\uae30\uc5c5 \ucf54\ud788\uc5b4 \uacf5\ub3d9\ucc3d\uc5c5\uc790 \uc5d0\uc774\ub2e8 \uace0\uba54\uc988\ub294 \uc564\ud2b8\ub85c\ud53d\uc758 \uc81c\uc548\uc744 \uc2e4\ub9ac\ucf58\ubc38\ub9ac \uae30\uc874 \ub300\ud615 \uc0ac\uc5c5\uc790\ub4e4\uc774 AI \uaddc\uc81c \ud658\uacbd\uc744 \uc790\uc2e0\ub4e4\uc5d0\uac8c \uc720\ub9ac\ud558\uac8c \ub9cc\ub4e4\ub824\ub294 \ucd5c\uadfc \uc6c0\uc9c1\uc784\uc758 \uc5f0\uc7a5\uc120\uc774\ub77c\uace0 \ube44\ud310\ud588\uc74c. \uadf8\ub294 \u201cAI\uac00 \uc778\ub958 \uc5ed\uc0ac\uc0c1 \uac00\uc7a5 \uc911\ub300\ud55c \uae30\uc220\uc774\ub77c\uba74 \uadf8 \uaddc\uce59\uc744 \uc0c1\uc5c5\uc801 \uc774\ud574\uad00\uacc4\uac00 \uc77c\uce58\ud558\ub294 \uc18c\uc218 \uae30\uc5c5\ub4e4\uc774 \ubc18\ub3c5\uc810 \uba74\uc81c \ub4a4\uc5d0\uc11c \uc791\uc131\ud558\ub3c4\ub85d \ud574\uc11c\ub294 \uc548 \ub41c\ub2e4\u201d\uace0 \uc8fc\uc7a5\ud588\uc74c.<\/p>\n

<\uc2dc\uc0ac\uc810>
\n<\/strong>\uc774\ubc88 \ub17c\uc7c1\uc740 AI \uc548\uc804\uaddc\uc81c\uac00 \ubc18\ub3c5\uc810\u00b7\uacbd\uc7c1\uc815\ucc45\uacfc \ucda9\ub3cc\ud560 \uc218 \uc788\ub2e4\ub294 \ubb38\uc81c\ub97c \ub4dc\ub7ec\ub0c8\uc74c. AI\uae30\uc5c5 \uac04 \uc548\uc804\uc815\ubcf4 \uacf5\uc720\uc758 \ud544\uc694\uc131\uc740 \ucee4\uc9c0\uace0 \uc788\uc9c0\ub9cc \ubcc4\ub3c4\uc758 \ubc18\ub3c5\uc810 \uba74\uc81c\uac00 \ub300\ud615 \uc0ac\uc5c5\uc790\ub4e4\uc758 \uacf5\ub3d9\ud589\ub3d9\uc744 \ud3ed\ub113\uac8c \ud5c8\uc6a9\ud560 \uacbd\uc6b0 \uc2e0\uaddc \uae30\uc5c5\uc758 \uc2dc\uc7a5 \uc9c4\uc785\uc744 \uc81c\ud55c\ud560 \uc218 \uc788\ub2e4\ub294 \uc6b0\ub824\ub3c4 \uc81c\uae30\ub428. \ud5a5\ud6c4 \ubbf8\uad6d AI \uaddc\uc81c\uc5d0\uc11c\ub294 \uc548\uc804 \ud655\ubcf4\uc640 \uc2dc\uc7a5\uacbd\uc7c1 \uc720\uc9c0 \uc0ac\uc774\uc758 \uacbd\uacc4\ub97c \uc5b4\ub5bb\uac8c \uc124\uc815\ud560\uc9c0\uac00 \uc8fc\uc694 \uc7c1\uc810\uc774 \ub420 \uc804\ub9dd\uc784.<\/p>\n","protected":false},"excerpt":{"rendered":"

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